December 30, 2019

    Background Information

    The Winston-Salem/Forsyth County school system (WS/FCS) is the fourth largest school system in North Carolina and the 78th largest school system in the nation.  The district is comprised of 80 schools with a total enrollment of approximately 55,000 students and 8,000 employees.  Of those 80 schools, 42 are elementary schools, 14 are middle schools, 15 are high schools, and 9 are special or alternative schools.  For more information, please visit www.wsfcs.k12.nc.us

    The WS/FCS is soliciting qualifications and proposals to provide strategic education consulting services to lead and support the implementation of its expanded K-12 curriculum and associated professional development.  WS/FCS expects to retain a consultant-offeror for at least one year, with the option to renew for additional one-year terms at its discretion.  The project is expected to require up to 48 hours of work per month, with some months require more or less hours, and the work will be conducted on site in Winston-Salem, NC.  A more detailed description of the project is described in the Scope of Work below. 

    Scope of Services

    During the term of the contract, the consultant-offeror will provide WS/FCS with strategic counsel and direction regarding the development, marketing and implementation of its K-12 curriculum, and alignment of professional development, which are expected to include, but are not limited to, the following or similar services: 

    • Provide WS/FCS with counsel, guidance and recommendations to inform WS/FCS’ K-12 instructional framework in the areas of literacy/English language arts, math, science, and social studies.
    • Provide input and information to assist WS/FCS with comprehensive strategic education planning efforts.
    • Proactively provide WS/FCS with the necessary information to remain current on new trends in education and professional learning, including, but not limited to, federal and state education policies, federal and state educational grants or other funding, issues impacted by the Every Student Succeeds Act (ESSA), and other educational activities and best practices.
    • Assist in development of strategic goals and objectives regarding student achievement and professional development.  
    • Assist the Chief Academic Officer and curriculum writing teams in the development and implementation of a long-term plan to expand and enhance the K-12 curriculum in the areas of literacy/English language arts, math, science, and social studies.
    • Coordinate with the Office of Professional Learning to design effective professional development and induction opportunities that are aligned to the curriculum, and to current and best practices.
    • Provide input and guidance regarding a new textbook adoption, and in the development of a multi-year textbook rollout plan.
    • Assist in identifying and collaborating with key stakeholder groups, both internal and external, to gather feedback, including the facilitation of focus groups and informational surveys.
    • Make recommendations and facilitate the dissemination of information to both internal and external stakeholder groups.
    • Assist WS/FCS in developing marketing materials, including, but not limited to, presentations, talking points, and branded materials to effectively communicate to various audiences.
    • Provide regular (at least monthly) activity reports and updates to the Board, Superintendent, district leadership as to progress.


    Qualification Requirements

    The selected consultant-offeror must meet the following qualifications and/or criteria:

    • Thorough knowledge of Common Core Standards
    • Extensive experience in project management
    • Extensive experience in development of teacher professional development modules and materials, and curriculum planning and reform
    • Extensive experience in the latest marketing and branding strategies
    • Experience providing similar services to large, urban school systems, with a preference for experience working with North Carolina school districts


    Proposal Submission

    Responses to this RFQ/RFP are due January 21, 2020 at 5:00 p.m. (EST).  Applicants must submit their qualifications and proposals to Nicolette Grant, Chief Academic Officer, at nmgrant@wsfcs.k12.nc.us.  All proposals must include the following:

    • Cover letter identifying the name, title, phone number, and email address of the person to whom WS/FCS may direct questions concerning the proposal.
    • A proposal describing the services being offered in response to the requirements of this RFP/RFQ detailing the following:
      • The consultant-offeror’s experience and success in providing the requested services;
      • Description of how the consultant-offeror will meet the requirements outlined in the scope of services of this request;
      • Detailed fee proposal including standard billing rates of personnel, travel and other work as described in this request;
      • Billing rates for professional services, should additional work be required outside the original scope of services of this request; and/or
      • Any supporting documents or materials.
    • A list of at least five (5) professional references of other large school districts (at least 10,000 students) with which the consultant-offeror has worked.
    • Signature of authorized representative for consultant-offeror.

    To be considered, each consultant-offeror must submit a complete response to this solicitation.  Proposals should be carefully worded and must convey all of the information requested in order to be considered responsive.  Proposals that do not contain all required documents will be considered unresponsive and may be eliminated from consideration.  If clarification of any term or condition of this RFP is needed, address a written request via electronic mail to Nicolette Grant, Chief Academic Officer, nmgrant@wsfcs.k12.nc.us

    Pre-Award Clarification

    The WS/FCS reserves the right to conduct final discussions and negotiations with the consultant-offeror prior to awarding the Contract.  The purpose of these discussions shall be to clarify and assure full understanding of any issue contained in the proposal.  In conducting these discussions, there shall be no disclosure of any information derived from proposals by competing consultant-offerors.

    Procurement Schedule


    RFP/RFQ Release Date

    December 30, 2019

    RFP/RFQ Submission Deadline

    January 21, 2020

    Selection Committee Review/Evolution of Proposals

    January 22 – February 7, 2020

    Contract Negotiation Completed

    March 6, 2020 


    Contract Award

    The contract award shall be made by to the most qualified and responsible consultant-offeror whose proposal is responsive to this solicitation and offers the best value to the WS/FCS. Each proposal will be reviewed and evaluated to determine compliance with requirements as specified herein, and will be based its overall competence, compliance, format, price, organization, specialized experiences and demonstrated success.  The WS/FCS reserves the right to reject any or all proposals if deemed to be in the best interest of the WS/FCS.  The WS/FCS reserves the right to reject all bids and reissue the RFP/RFQ or elect not to pursue this project in any manner.  Acceptance of any proposal and award of a contract is contingent upon funding obtained by WS/FCS for this purpose. 



    • Conflicts of Interest. The WS/FCS’ officers, employees or agents shall neither solicit nor accept gratuities, favors, nor anything of monetary value from contractors nor potential contractors. To the extent permissible under state law, rules or regulations, such standards shall provide for appropriate penalties, sanctions or other disciplinary actions to be applied for violations of such standards.


    • Statement of Nondiscrimination. The consultant-offeror shall not discriminate on the basis of race, color, religion, national or ethnic origin, sex, age or handicapping condition in violation of State or federal law with respect to any aspect of the services described herein.
    • By submitting a proposal, each consultant-offeror grants to WS/FCS the right to duplicate, use, disclose and distribute all of the materials submitted for purposes of evaluation and review.  In addition, each consultant-offeror guarantees that it has the full and complete rights to all of the information and materials included in its submission, and that the materials are not defamatory, do not infringe upon or violate the privacy, copyrights or other proprietary rights of any third party.   


    • Binding Agreement. If consultant-offeror’s submission is accepted, consultant-offeror will be required to sign a binding contractual agreement.  Until both parties have signed an agreement, no express or implied commitment has been made to provide funding and no work shall commence until the agreement has been approved and is fully executed.  WS/FCS will not be responsible for any costs incurred by consultant-offeror in preparing and submitting a proposal, or in performing any other activities relative to this RFP/RFQ. 


    If clarification of any term or condition of this RFP/RFQ is needed, address a written request via electronic mail to Nicolette Grant, Chief Academic Officer, nmgrant@wsfcs.k12.nc.us